Case study: Strawberry – Pioneering sustainability transparency like never before
Strawberry Hotels Sets New Standard in Sustainability Transparency While many peers focus on basic compliance, Strawberry (formerly Nordic Choice Hotels) chooses full transparency. The group now publishes a weekly sustainability rating for each hotel. The rating shows how every property works with sustainability on an ongoing basis. This bold move gives stakeholders and eco-conscious guests […]
Making it easy to promote eco-friendly knowledge
Eco-Friendly Knowledge Gaps Across Hotels The knowledge level of eco-friendly practices varies widely between hotels. Sustainability evolves constantly, with new research, technologies, and approaches emerging. However, high staff turnover in hospitality often weakens knowledge retention. Resource managers receive tailored tips and can share creative ideas, which are reviewed and added to the Strawberry GoGreen best […]